Rea Estate Property Marketing Plan To Sell Your Oklahoma City Home — Part 25, Market Data

This is the twenty-fifth post in the series “Real Estate Property Marketing Plan To Sell Your Oklahoma City Home”.

From our comprehensive marketing plan:

25. MultiList auto-email. We set you up in the MultiList to receive automatic emails any time new competing listings come on the market or price and status changes occur. We will send an updated market analysis on your home every 30 days.

Way back in the first step of this marketing plan we covered pricing and positioning within the market.

1. Pricing. We have learned that if a home is priced wrong, nothing else we do will make a difference. We study the MLS system extensively, looking at each comparable home to see how it really compares. We want to make sure we get every dollar that we can actually get for the home. By pricing to the current real estate market, we can get the maximum price in the minimum time.

Well that was done based on the market at that time, and the market changes continuously. I feel many sellers don’t get continual information regarding the real estate market. I hear a lot of agents talk about setting up buyers for automatic emails from the MLS when new listings come onto the market. But I don’t hear them speak of setting up sellers to receive information when properties in their market come onto the market, adding competition, or reduce their price, more competition, or a competitor goes under contract or sold (less competition, more information).

We do setup these automatic emails for sellers so they are automatically and continually updated as to what’s going on in their market and readily see if changes need to be made to their listing. We’ll also update the CMA (comparative market analysis) on their home every 30 days.

We want our sellers to be informed. Staying on the leading edge of the market allows the property to sell quickly and at the best price at that time.

Photo credit: flickr/dreilinger

Originally posted at Oklahoma City Real Estate Blog

Submitted by OKCHomeSeller's Posterous via email from http://okchomeseller.posterous.com/rea-estate-property-marketing-plan-to-sell-yo